230 Million AI Health Questions Per Week
and your practice isn’t part of the answer
Ask AI health questions every week
Zero-click rate — highest of any industry
Better conversion from AI-referred leads
The Search Volume
This is how many people are searching every month
77% of patients begin their healthcare journey on Google. 84% check online reviews before choosing a provider. But WebMD gets 130 million visits a month while your practice gets 1,000.
| Keyword | Monthly Searches |
|---|---|
| Urgent care near me | 2,740,000 |
| Dentist near me | 1,200,000 |
| Doctor near me | 800,000–1,000,000 |
| Therapist near me | 500,000–800,000 |
| Back pain | 500,000+ |
| Eye doctor near me | 200,000–400,000 |
| Dermatologist near me | 200,000–400,000 |
| Chiropractor near me | 200,000–350,000 |
| Pediatrician near me | 150,000–300,000 |
89% of Gen Z and 75% of Millennials use AI tools to research conditions and compare providers.
Where the Traffic Goes
Platforms capture the traffic. You get the scraps.
A single health directory gets 10,000 to 100,000 times the traffic of a typical independent practice.
The Cost of Paying for Visibility
You're paying for traffic you could earn for free
Healthcare CPCs have risen 40–60% over the past 3 years while conversion rates stayed flat.
The AI Shift
AI is rewriting how people find healthcare services
AI Overviews appear on 88% of all healthcare queries. Treatment searches have 100% coverage. Healthcare’s 83% zero-click rate is the highest of any industry.
230 million people ask ChatGPT health questions every week
OpenAI launched ChatGPT Health — a dedicated medical search engine
Leads from AI sources convert at 27% vs 2.1% from traditional search
62% of AI citations go to sources NOT on page one of Google
Cleveland Clinic, Mayo Clinic saw 10%+ monthly traffic declines
Why You're Invisible
Most healthcare websites are not built to be found
Most practice websites have a stock photo homepage, a service list, and a contact form. AI cannot parse or cite any of it.
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